Healthy Ventures Ltd
At SRSLY, were not just reinventing food were reshaping its future.
We make genuinely low carb, high-protein, high-fibre alternatives to everyday staples like bread, pizza, pasta, noodles, and sweet spreads, without compromise on taste or joy. Our products help people live healthier, fuller lives without feeling like theyre missing out.
We exist for the people the mainstream food industry forgot, people managing diabetes, pursuing weight loss, navigating menopause, or simply seeking blood sugar stability and better energy. Our customers include everyone from parents of kids with Type 1 diabetes, to athletes, NHS clinicians, and anyone tired of sugar-stuffed «health» food.
Were proud to be trusted by over 100,000 UK customers, including NHS professionals and dietitians who recommend us, because our food doesnt just sound healthy, it delivers results. Real weight loss. Stable blood sugar. Better moods. Less stress. More freedom.
We work closely with medical professionals, nutritionists, and creators to ensure our products meet real needs, not just market trends. And as we grow, were doubling down on our digital presence, building smart, emotional customer journeys that match the life-changing power of what we offer.
If you believe that great food can be a force for good and want to build something that actually helps people feel better every day, youll fit right in.
Full-Time, Remote, Become part of our Marketing Team
With a refined and slick operation, we are now poised to drive our marketing. Were looking for someone to join our team and enjoy learning about our customers, helping similar minds find SRSLY, and converting them into long-term happy customers. The opportunity for growth is incredible and will be led by intelligent Digital Marketing. Were growing, launching campaigns weekly, and need a sharp, high-output Funnel and Conversion Specialist who can turn traffic into true believers. This is an immediate start for someone ready to roll up their sleeves and build landing pages, shape funnels, and sharpen our entire digital experience, working directly with the founder
If youve got that rare mix of technical skill, conversion know-how, creative flair, and hustle, we want you on the team.
What Youll Be Doing
1. Landing Pages and Funnel Building
Own the build and optimisation of high-performing landing pages for our ad campaigns (Meta, TikTok, Google)
Work with ConvertFlow to deploy dynamic, conditional funnels that match messaging to audience intent (for example diabetes, weight loss, menopause, gym goals)
Create fast-turnaround pages using UGC, testimonials, influencer content, and smart copy
Bring campaigns to life, quickly and effectively, no bottlenecks, no fluff
2. Funnel Strategy and Campaign Execution
Collaborate directly with the founder to launch new funnel ideas and execute end-to-end journeys
Build and improve lead gen flows, email capture points, upsell logic, and sales page journeys
Use CRO principles to test, tweak, and continually boost conversion and revenue
3. Website Conversion and Homepage Relaunch
Help reimagine the homepage and shopping experience on Shopify, making it cleaner, easier, and more transactional-focused
Use PageFly, Shogun, or native Shopify tools to upgrade layout, navigation, and mobile UX
Support ongoing efforts to optimise category and product pages for speed, clarity, and sales
What Success Looks Like
Landing pages and campaign funnels are always ready, high-converting, and on brand
Youve helped create a homepage and shopping experience thats lean, fast, and frictionless
Youve systemised the page-building process so we can launch faster, test more, and win more
Every click, every page, every element is driving real customer results and emotional connection
The Essentials
Full-time, remote, ideally based in South Africa
Immediate start, flexible on short notice periods
Reports to the Founder
Works closely with a growing team across creative, ops, and strategy
Desired (But Not Essential)
A real passion for AI, not as a lazy shortcut, but as a tool for creative acceleration
Youre comfortable using tools like ChatGPT, Jasper, Midjourney, Canva AI, or similar to brainstorm, build, and optimise pages at speed, while still applying a sharp eye for whats actually good * An interest in nutrition, health, or food-as-medicine
Bonus points if you have a nutritional qualification or some lived or professional experience in the space. The more you understand the context behind our customers’ lives, for example diabetes, menopause, weight loss, blood sugar control, the more youll help shape the voice, message, and empathy of the brand
Why Work With SRSLY?
Were not a faceless brand selling low-carb bread. Were the reason someone with Type 1 diabetes can eat pizza again. Were the secret weapon for someone losing 10kg without giving up their toast. We make people feel normal, nourished, and seen, in a world that usually makes them feel like theyre failing.
If you care about creating honest impact, helping people eat better without punishment, and having a good laugh along the way, wed love to hear from you.
Who You Are:
Experienced with landing pages, funnel creation, and ecom flows, ideally in Shopify, PageFly, ConvertFlow, or similar
Youre a builder and optimiser who thrives on measurable results (CVR, AOV, CTR)
Great with content, you know how to use raw videos, testimonials, and assets to craft trust-building, persuasive journeys
Comfortable working at pace, independently, and directly with a founder-led team
Smart with structure, you know how to tell a story and move the customer through a journey step by step
Bonus if youve worked in health, wellness, food brands, or DTC ecommerce environments
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