ABM & Marketing Ops Specialist (gn) – hybrid in Hasselt (Belgium) or fully remote in Europe

Description
We’re looking for a data-driven and detail-oriented ABM & Marketing Ops Specialist (gn)to join our growing Marketing team. In this hybrid role, you’ll sit at the intersection of marketing technology and execution, owning our CRM data flows, reporting infrastructure, and playing a key role in designing and delivering account-based marketing (ABM) campaigns across email and paid channels. You’ll be making sure our marketing engine runs smooth, helping us reach, engage, and convert high-value target accounts. We’re looking to fill this position as soon as possible, with the option to work hybrid in Hasselt (Belgium) or fully remote in Europe.
In return, we offer you

Competitive salary and performance bonuses

Remote-friendly work environment

Learning & development budget

A collaborative, high-impact marketing team with room to grow

Your Role
Marketing Operations

Manage and optimize the CRM data pipeline to ensure clean, actionable contact/account data

Build and maintain dashboards to track key marketing KPIs (MQLs, pipeline contribution, campaign performance, etc.)

Collaborate with product marketing and sales to ensure data alignment and lead handoff processes

Account-Based Marketing

Design and execute ABM programs targeting high-value accounts across email, paid ads (LinkedIn, Google), and nurture tracks

Build segmented campaign workflows, audience lists, and automated nurture sequences

Partner with product marketing and sales to align messaging, timing, and strategy for target account outreach

Track ABM campaign performance and continuously optimize for engagement and pipeline growth

Your Skills

Minimum 3 years of experience in B2B marketing, with a focus on marketing ops and/or account-based marketing

Proficiency with marketing automation tools (e.g., HubSpot, Rollworks, Zoom info, Clay) and CRM systems (e.g., Salesforce)

Strong analytical mindset, you know your way around dashboards, attribution, and campaign performance metrics

Familiarity with running paid digital campaigns (especially LinkedIn Ads and Google Ads)

Experience building targeted email workflows and nurture sequences

Willingness to learn about target industries

Proficiency in both written and spoken English

Clear communicator and natural collaborator across Sales and Marketing Teams

Bonus Points

Experience working in a SaaS or high-growth B2B environment

Proficiency in Dutch

Basic HTML/CSS for email customization

About TrendMiner
TrendMiner is an innovative software company based in Hasselt, Belgium, specializing in industrial analytics. We focus on time series, event and asset data with an increasing integration of machine learning. Founded in 2008 as a spin-off from the University of Leuven, we develop advanced analytics solutions for the manufacturing industry, including the chemical, oil, gas and pharmaceutical industries. Since 2024 TrendMiner is part of the Proemion Group, which specializes in industrial analytics. Due to our rapid growth, we are always looking for ambitious and enthusiastic new talents.
TrendMiner is an equal opportunity employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, or disability status.
TrendMiner
TrendMiner is an intuitive web-based self-service analytics platform for rapid-fire visualization of time series-based process and asset data.
Available as SaaS, On-premises, or Private cloud solution, the TrendMiner plug and play software adds value immediately after deployment. It enables cross-site teams to collaborate, learn and improve the overall performance of all production facilities.

TrendMiner