About the Client
Our client is developing a legal online casino platform for the U.S. market, focused on unique gameplay mechanics that comply with regulatory standards. The company operates fully remotely, uses cryptocurrency for transactions, and emphasizes gamification and user retention in its product strategy.
Role Overview
As a Retention Manager, you will lead the development of strategies aimed at improving user engagement and player lifetime value. You will focus on gamification, VIP retention, and funnel optimization, working closely with marketing and product teams to create seamless user experiences.
Key Responsibilities
Develop and implement user retention strategies across all stages of the user lifecycle
Design and improve engagement funnels and gamification mechanics
Conduct market testing and analyze user behavior to enhance retention tactics
Collaborate with marketing on acquisition-to-retention alignment
Support VIP program strategy and manage player segmentation
Use analytics to identify drop-off points and retention opportunities
Requirements
2+ years of experience in retention, lifecycle marketing and CRM in gambling or e-commerce
Strong marketing mindset with a strategic and structured approach
Familiarity with gamification and user engagement tactics
Hands-on experience with CRM platforms (e.g. Smartico or similar)
Fluent in Russian and English
Ability to work independently in a remote, fast-paced environment
Familiarity with cryptocurrency or digital payment systems
Key Soft Skills
Strategic and structured mindset
Data-driven and analytical thinking
Adaptability and ownership
Clear communication and team collaboration
Proactive problem-solving
What We Offer
Fully remote work with flexible hours
Dynamic environment with full ownership of your work
Opportunity to shape a new legal product for the U.S. gambling market
Hiring process
Two interview stages
Evotym is dedicated to building exceptional teams for growing companies.
As a leading Fintech Staffing and Recruitment agency, we connect top-tier talent with Fintech companies, driving their success and growth. Our expertise in the sector allows us to understand its unique challenges and opportunities, ensuring we match the best-fit candidates with our clients.
Join us and be part of a dynamic team and make an impact in the fintech industry.
Evotym
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