• Full Time
  • Remote

ConnectOne

Our client is a leading Web3 wallet solutions provider, trusted by users around the world to store and manage their cryptocurrencies. They prioritize accessibility and security, offering offline storage, multi-layered security, and intuitive user interfaces to ensure the protection of digital assets for everyone from seasoned cryptocurrency traders to first-time buyers.

Key Responsibilities

Perform research on current benchmark trends, industry experts, competitors, and target audience

Design and implement social media strategy to align with business goals, identify strategic weaknesses, and make recommendations for improvements

Set key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs

Generate, edit, publish and share engaging content (e.g. original text, photos, videos, and news) daily across multiple platforms such as Twitter, LinkedIn, Telegram, and YouTube, adapting content to suit different channels

Communicate with followers, respond to queries in a timely manner and monitor customer reviews

Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Twitter insights

Liaise with the marketing team to create and coordinate marketing strategies that work across different channels

Identify and build relationships with prominent influencers and thought leaders

Develop and execute influencer marketing strategies and creative campaigns

Keep abreast of emerging trends, technologies, and influencers

Key Requirements

Proven work experience within social media in the blockchain industry

Expertise in managing multiple social media platforms

Ability to deliver creative content (text, image, and video)

Familiarity with online marketing strategies and channels

Solid knowledge of SEO, keyword research, and Google Analytics

Ability to grasp future trends in digital technologies and act proactively

Maintains excellent writing and language skills

Excellent communication and presentation skills

Multi-tasking and analytics skills

Great time-management skills

Outstanding project management skills

ConnectOne

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