Work Flexibility: Remote
The Field Marketing Specialist will be responsible for driving product marketing strategies and programs consistent with overall business objectives in one segment, utilizing traditional and innovative marketing/product approaches, tools, and methodologies.
Preferred candidate will be located in the pacific time zone.
What you will do
Assesses the impact of competitive dynamics and points of difference through competitive analysis
Maintains networks of people and resources for obtaining competitive information.
Adheres to organizational protocols, practices, and procedures for gathering competitive information
Understands the needs of the primary and secondary customers and how to articulate the value proposition to the specific audience.
Works with inputs from KOL network
Explains different product features to different customers as appropriate to their needs
Understands what current and potential customers need to drive value in the portfolio
Surfaces new or unexpressed customer needs
Escalates systemic problems that could affect customer satisfaction.
Implementing the Strategy and Marketing Plan
Provides support to Brand/marketing managers in the development and sales support of one or more marketing segments
Develops, drives, and supports regional and national tactics, actions and campaigns to drive business results
Performs sales and marketing analysis, assists with trade shows, literature development, presentations, and publicity
Gathers internal and external market insights to share with stakeholders
Applies product knowledge in combination with technical knowledge to educate and articulate value
Analyzes sales data and identifies areas for growth in assigned regions
Thoroughly familiar with the selling process and the translation of benefits into a selling script based on the clinical/operational need
Provides sales training, develops roadmaps, and supports new program launches
Develops sales tools and drives marketing campaign execution
Direct sales support in the field
Responsibility may be national or for a specific region
Partners across our business functions (i.e. finance) to develop internal business processes
Liaises and influences across Stryker business units’ marketing teams to develop and execute enterprise-wide data strategies
Delivers high quality results with passion, energy, and drive to meet business priorities
What you need
Required
Bachelor’s degree required
2+ years of work experience required
Preferred
MBA preferred
2 years of medical device experience
2 years of marketing experience preferred
Healthcare software solutions experience preferred
Experience creating presentations preferred
Experience using PowerPoint for presentations preferred
$69,100- $139,600 salary plus bonus eligible + benefits. Individual pay is based on skills, experience, and other relevant factors.
Travel Percentage: 50%
Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.
Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.
Stryker
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